the skys the limit

The skys the limit is another way of saying that there is no apparent limit whatsoever; that something is endless. When there is no limit to a certain situation, or no limit as to how far someone will go to get what they want, this is referred to as being the skys the limit. The skys the limit is a phrase also used when in particular situations such as describing no limit as to how much a person can take, such as an item of some kind.